职位描述
职位描述:
职责描述:
配合媒体经理,制定东区媒体工作计划
to assist media manager to make east regional media work plan
拥有汽车媒体关系,与媒体保持良好沟通
have auto media relationship, and keep good communicate with media
了解媒体的信息和动态,分析媒体宣传规律和模式
to know media massage
评估及处理媒体产生的负面报道
assessing and dealing with the media negatives
管理第三方供应商,并确保供应商合作伙伴可以顺利实施产品传播活动 40%
to manage third-party agency relationships to ensure that agency partner deliver programs/launch assets smoothly; 40%
任职要求:
本科及以上学历bachelor degree or above
优秀的中英文写作及口头表达能力excellent english skill and mother language of mandarin in both writing and speaking
5年及以上的相关工作经验5 year related working experience or above
• 市场/媒体知识:理解公司产品线和行业知识
• market/media knowledge: understanding of company's product lineup and institutional knowledge
• 团队合作能力:与团队同事通力合作,并且可以和公司内各跨部门团队合作
• teamwork: serve as example of collaboration with colleagues, and work cross-functionally with all company activities and functions
• 以客户为中心:理解不同媒体以及内部各利益攸关方的差异化需求
• customer focus: understand the specific needs of each media outlet or reporter and internal stakeholders
• 关键利益攸关方/媒体的关系:有能力护良好的利益攸关方/媒体关系,以促进团队整体目标的达成
• key stakeholder/media relations: ability to maintain excellent media/key stakeholder relation